Tuesday, October 24, 2017

The Importance of Being Social

It's clear social media is a huge part of day to day life and it not only impact you but everyone involved. Companies are hoping on to the social media train and really starting to dedicate some time and effort into their campaigns. We live in a day and age where if your social media channels aren't succeeding neither will your business. Some companies have taken this one step further by providing online social media classes where companies can learn the basic, as well as more platform specific techniques on how to improve their social media game. The social media rockstar bundle includes; the ultimate Youtube diva course: get paid to make videos, learn the secrets of Facebook marketing pros, you A-Z guide to making cash on social media, the complete Twitter and Instagram marketing bootcamp, how to use Snapchat for marketing, and the guide to Pinterest marketing. This is great for older companies who may not be as up to date on technology, and newer start up companies to make sure they are using their resources efficiently. It's extremely important to understand how the platforms differer and to be able to understand what content you should post on which channels. With these courses broken down by each platform it gives someone the opportunity to really grasp what each channel is all about.
This is a package that all companies my want to consider purchasing to help better their company. While most companies feel they can just hire someone who already focuses on this type of thing, it really is something everyone in marketing should have a core understand of at this point. By putting everyone back on the same page it will help the unity across different levels of the company and help create less confusion in the long run. Overall I just find it crazy that our world has come to the point where this stuff is so woven into pretty much all aspects of marketing. Social media is the new foundation for having a profitable company and I'm excited to see where this new generation of creative individuals continue to take it to new levels. It's also crazy that we have all this information just at our fingertips and all we really have to do if go out there and find it. Before if you wanted to learn something you often had to go to school and pay high prices to acquire someone else's knowledge, now if you want to learn how to do something it is pretty easy to be able to self teach yourself. More and more skills can be acquired at a much lower cost. The power is in your hands and it's up to you if you want to do something about it or not. 

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